TEQUILA\ Hakuhodo and Agency.com have won a four-way pitch to redesign Canon’s corporate website for business and consumer audiences across EMEA.
TEQUILA\ Hakuhodo has already enjoyed a successful relationship with Canon for some years. For this pitch, a joint approach gave Canon the best of both worlds: TEQUILA\ Hakuhodo’s experience, understanding and relationships and excellent user-centered web design and a robust project approach from Agency.com
James Leipnik, Chief of Communication and Corporate Relations, said, “We’ve done a lot of work to understand the needs of our different audience segments and were very impressed with Agency.com’s user centered design approach. In Agency.com and TEQUILA\ Hakuhodo we have chosen a team with the experience of our brand and the proven track record necessary to help us build a world-class web experience for our customers.“
Alex Wright, Deputy Managing Director of Agency.com and pitch leader, said, “Canon’s reputation for innovation and excellence is well known. We look forward to helping them establish a relevant and engaging brand experience on line.“
Ian Thomas, Managing Director of TEQUILA\ Hakuhodo said “We’ve enjoyed a great inter agency synergy since Agency.com joined us here on Dean Street and we’re sure this pitch win will be the first of many that draws on the respective specialism and experience of our teams.“